Saturday, December 28, 2019

Speak Up About Gun Control - Free Essay Example

Sample details Pages: 3 Words: 1049 Downloads: 10 Date added: 2019/03/19 Category Society Essay Level High school Tags: Gun Control Essay Did you like this example? Twenty one thousand six hundred thirty seven by suicide. Twelve thousand two hundred two hundred forty six by homicide. Nine hundred eighty two by police brutally. Don’t waste time! Our writers will create an original "Speak Up About Gun Control" essay for you Create order That is the approximate number of gun related deaths each year. Two thirds of gun related deaths are through suicide. The likelihood of one committing suicide increases when one has possession of a firearm. Suicide by a firearm has a 85% success rate, suicide by any other way has a less than 5% success rate. Homicides are one third of the gun related deaths each year. America has a twenty times higher rate of homicide than any other higher income countries. Guns are the second leading causing among children in America. How many more people have to die before gun control is taken into effect? February 14, 2018 at 2:18 PM, hundreds of students lives changed forever. Nikolas Cruz, 19, went into Marjory Stoneman Douglas High School and opened fire, killing seventeen innocent people. Seventeen people who had families to go home to. Seventeen innocent people who had a future ahead. Seventeen innocent people who didnt know that day was going to be their last day. Seventeen innocent peoples families lives changed forever. Seventeen innocent people who never knew a bullet would be what took their life. Seventeen innocent people ranging from the ages of 14 to 49 lost their life in one of the most inhumane ways possible. Student, Samantha Deitsch, 15, addressed the situation in a poem titled, MSD shooting poem: My experience. Deitsch indicates the day she turned 15, was also the day she lost her friends. She asks the question, [u]ntil gun policy changes how many more do I have to lose? (16). In reality, what has to change before gun policies go in affect? Another school shooting? Higher rise in suicide and homicide rates? More gun related deaths? What has to change? Deitsch also expresses how she was feeling when shots were being fired, I sat in a closet scared and confused/As our second amendment right were being abused./No one needs an AR-15/Unless it is to kill and injure over seventeen (17-20). Cruz bought the firearm legally. He had no issue purchasing one due to the fact he was over the age of 18. If gun control laws were stricter, tragedies like this one can be prevented. Cruz was mentally ill and a history of violence. A video on Snapchat, indicates Cruz used a sharp object to cut his arm up and express his desire to purchase a firearm. When authorities arrived to his house, the choice not to hospitalize him was made. Along with self harm, Cruz suffered from depression, ADHD, and was believed to have autism. Extensive background checks along with checking the persons mental stability should be conducted to ensure the person who is purchasing the gun is mentally fit and is able to handle a gun. One extra week of doing background checks, and mentally stability checks can save lives of others and even the one who wants to purchase the gun. Noah Pozner, 6. Charlotte Bacon, 6. Lauren Rousseau, 30. Anne Marie Murphy, 52. Those name are among the four out of many victims whom were killed in the Sandy Hook Elementary school shooting. Shooter, Adam Lanza, was also mentally ill. Unlike Cruz, Lanza did not own the guns. Instead the guns were owned by his mother, Nancy Lanza. Mrs. Lanza was a fan of guns and took her son to the the range frequently. Therefore, Lanza had an early exposure to firearms and how to operate them. During earlier years, Lanza was bullied, shy, and a possible outcast. All reasons he was ruled as mentally ill. Another man who killed several due to him being mentally ill. Another thing mental illness can do to the human body. Tragedy strikes often. But how much is too much? In 2003, the band, The Black Eyed Peas, wrote a song, Where is the Love? The rhetorical question makes society think about, where really is the love in all of this chaos? One verse that sticks out is, I think they all distracted by the drama and [a]ttracted to the trauma (The Black Eyed Peas). How many times has there been a shooting where it was top headline, then within a week it was old news? There was one in Las Vegas, Orlando, Manchester, Aurora, and Sutherland Springs. All of those shootings were tragedies, but no forgotten. It was the drama that distracted society at the time, trauma that attracts people to things. As time passes, things fade nothing is in the news for long, then it wouldnt be new. Suicide noun: the act or an instance of taking ones own life voluntarily and intentionally. Although one may be mentally unstable, and feel the desire to kill themselves it doesnt mean life is worth ending. The phrase, Guns dont kill people, people kill people is quickly disproven by the definition of suicide. One is truly in charge of their one life, and nothing else. Firearms is the leading cause in suicide rates, along with the highest success rates. Guns can kill people instantly and effortlessly. Guns can take lives as soon as the bullet hits. If one is mentally ill enough to be suicidal, more than likely one will strive to achieve the goal. Although, not everyone who is suicidal would be able to go through the recommended background check and mental fit check. It could save a life. Saving one life at a time. Firearms, should not be ruled out completely. That would cause more of an outrage to people. However, firearms should be harder to posses. Firearms shouldnt go out to every human over the age of 18 who deems fit. Firearms shouldnt go out to people who are mentally unfit. Although the process of background checks and mental stability checks could be lengthy, unneeded, and tedious. Should a students biggest fear truly be what would I do if a school shooter came in? Should students and staff truly fear going to school because of what may happen throughout the day? The answer is obvious, it is a no. A student should not have to wonder what they would do in a school shooting. Students and staff shouldnt be scared of what may happen throughout the day. The change starts with you. Speak up about gun control.

Friday, December 20, 2019

The Olympics A Special World Tradition - 1247 Words

The Olympic Savior The Olympics have always been a special world tradition. More than just sports, its an event with such influence and spirit that it can unify an entire world of contrasting people. In its beginnings, the event was regarded so holy that even military threats and ongoing wars would be suspended for its duration. However, the cancellation of three (including 2 consecutive) Games demonstrated that as international politics and dispute increased, the importance and significance of the Olympics decreased. Additionally, the Games were economically proving to be too great a risk, especially after the financial disaster that was Montreal 1976. The Olympics were becoming a dying legend, and if not for the success of Los Angeles 1984 and head organizer Peter Ueberroth’s ingenious ideas, it’s possible the Olympics may not have existed today. The Olympic Truce was an idea established in the 9th century B.C. in Ancient Greece. â€Å"During the truce, wars were s uspended, armies were prohibited from entering †¦ or threatening the Games, and legal disputes and the carrying out of death penalties were forbidden† (â€Å"The Olympic truce†). In other words, the world would practically stop for the Olympics Games. This trend generally continued until the 20th century, where World War’s I and II led to the cancellation of the 1916, 1940, and 1944 Games respectively. The humanistic values the Olympic Games initially stood for were beginning to no longer be strong enough to combat theShow MoreRelatedA Visit to The Peoples Republic of China868 Words   |  4 PagesPacific Ocean.But its shape on earth like a chicken. In fact China total land area of 9600000 square kilometers. http://en.wikipedia.org/wiki/List_of_Chinese_flags http://www.travelchinaguide.com/map/Place.html place.html BeiJing: The china holds Olympic Games in 2008. It is a great thing. The china arranged major international sport events that took place in Beijing. So China building many new built in Beijing. Like Bird Nest and National Aquatics center. It is a famous building. The bird nest includesRead MoreWhy Was Jesse Owens A Black Man Was The Dictator Of Germany?1055 Words   |  5 Pageshistory. It was one year before the first world war. He was living in a time in which you were split by color whereas now we are all together. Even though the united states would make the smart move and eventually bring us all together he was far from that sadly. He grew up and soon went to Ohio State University (OSU). It was 1936 and Hitler was the ruler of Germany, his beliefs were very opinionated. He thought Arians were the born rulers and leaders of the world and everyone else was 2nd. Jesse OwensRead MoreEssay about The Reborn of the Olympic Games1329 Words   |  6 Pages6, 1896, the Olympic Games are reborn in Athens after being banned by the roman Emperor Theodosius I for 1,500 years. King George I of Greece welcomed the crowd of about 60,000 spectators and athletes from 13 nations into the competition with, â€Å"I hereby proclaim the opening of the first International Olympic Games at Athens.† The first Olympic Games were held in the city of Elis in 776 B.C. The Olympics were at least 500 years old at the time. Every four years, the ancient Olympics were to be heldRead MoreArticle Review1052 Words   |  5 Pagesarticle, â€Å"Organized Greek Games†, the author, William J. Baker’s goal was to educate on the difference between Olympic Games as they are today, compar ed to Olympic Games as they used to be in ancient Greece. 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I was intrigued when I first arrived at St. Mary’s because I didn’t know how Special Olympics floor hockey was modified. Immediately I was approached by two participants who wanted to pass with me. The puck was a felt disk with a hole, and the stick was straight with a felt end. I had never worked with a Special Olympics program before, so IRead MoreThe Battles Between The Persian Empire And Ancient Greece1360 Words   |  6 Pagesconquer Greece. He carefully prepared for four years, mobilized the entire Persian Empire’s troops. They were divided into two armies, separately heading to the sea and the land in Greece. Marching to cross the Heller Hobsbawm Strait, Xerxes sent a special trip to build a bridge. But the rope bridge did not succeed, they built a pontoon bridge instead. It took them seven days and nights to go through the Strait for the entire army. As for Greece, why did they send so little men to defend Persian? PartlyRead MoreThe Impact Of Event Tourism On The Development Of The World1370 Words   |  6 PagesEvents are an important motivator in tourism that can significantly impact either negatively or positively the development of the world. Events are unique celebrations that are arranged and organized in a spot by distinctive open institutions or private associations and may contain various exercises. Event tourism is a type of tourism that offers the opportunity of the event in which multiple factors such as the people, place, and agenda of the event which connects with the particular assets andRead MoreThe Olympic Games: Faster, Higher, Stronger1466 Words   |  6 Pagesset in stone. Every year a new star comes out of the shadows and becomes the focus of global interest. Nations back their athletes financially to ensure they receive a medal. Winning gold in the Olympics Games is seen as the highest honor an athlete ca n achieve because of its prestigious image. The Olympics have not always been about the athletes. Nations competing have been victims of political scandals. When one country goes against another country, some people do not only view it as a fight for

Thursday, December 12, 2019

Calcium In A Plant Based Diet Essay Example For Students

Calcium In A Plant Based Diet Essay Many people choose to avoid milk and other dairy products because they contain fat, cholesterol, allergenic proteins, lactose, and frequently traces of contamination. Milk is also linked to juvenile-onsetdiabetes, and other serious conditions. Happily, there are plenty of other, safer and more reliable sources of calcium. Keeping your bones strong depends more on preventing the loss of calcium from your body than on boosting your calcium intake. Some cultures consume no dairy products and typically ingest only 175 to 475 milligrams of calcium per day. However, these people generally have low rates of osteoporosis. Many scientists believe that exercise and other factors have more to do with osteoporosis than calcium intake does. Calcium in the Body. Almost all the calcium in the body is in the bones. There is a tiny amount in the bloodstream which is responsible for important functions such as muscle contractions, maintenance of the heartbeat, and transmission of nerve impulses. We constantly lose calcium from our bloodstream through sweat and other excretions. It is renewed with calcium from the bones. In this process, bones continually lose calcium. This bone calcium must be replaced from food. Calcium needs change throughout life. Up to the age of 30 or so, we consume more calcium than we lose. Adequate calcium intake during childhood and adolescence is especially important. Later, the body begins to slip into negative calcium balance and the bones start to lose more calcium than they take up. The loss of too much calcium can lead to soft bones or osteoporosis. How rapidly calcium is lost depends, in part, on the kind and amount of protein you eat as well as other diet and life-style choices. Reducing Calcium Loss. A number of factors affect calcium loss from the body:Diets that are high in protein cause more calcium to be lost through the urine. Protein from animal products is much more likely to cause calcium loss than protein from plant foods. This may be one reason that vegetarians tend to have stronger bones than meat eaters. Caffeine increases the rate at which calcium is lose through urine. Alcohol inhibits calcium absorption. The mineral boron may slow the loss of calcium from bones. Exercise slows bone loss and is one of the most important factors in maintaining bone health. Sources of Calcium:Exercise and a diet moderate in protein will help to protect your bones. People who eat plant-based diets and who lead an active life-style probably have lower calcium needs. However, calcium is an essential nutrient for everyone. It is important to eat calcium-rich foods every day. The following chart will tell you the calcium content of many foods. Legumes Calcium (mg)Chickpeas, 1 cup, canned..78Great Northern beans, 1 cup boiled121Green beans, 1 cup boiled..58Green peas, 1 cup boiled.44Kidney beans, 1 cup boiled..50Lentils, 1 cup boiled37Lima beans, 1 cup boiled.52Navy beans, 1 cup boiled.128Pinto beans, 1 cup boiled82Soybeans, 1 cup boiled.175Tofu, raw, firm 1/2 cup.258Vegetarian baked beans, 1 cup.128Wax beans, 1 cup canned.. 174White beans, 1 cup boiled..161If using Calcium Fortified products, check the source of the calcium. Health Care and Beauty Essays

Wednesday, December 4, 2019

Volleyball Essay Example For Students

Volleyball Essay The sport of Volleyball Essay originated in the United States, and is now just achieving the type of popularity in the U.S. that it has received on a global basis, where it ranks behind only soccer among participation sports. Today there are more than 46 million Americans who play volleyball. There are 800 million players worldwide who play Volleyball at least once a week. In 1895, William G. Morgan an instructor at the Young Mens Christian Association (YMCA) in Holyoke, Mass., decided to blend elements of basketball, baseball, tennis, and handball to create a game for his classes of businessmen which would demand less physical contact than basketball. He created the game of Volleyball (at that time called mintonette). Morgan borrowed the net from tennis, and raised it 6 feet 6 inches above the floor, just above the average mans head. During a demonstration game, someone remarked to Morgan that the players seemed to be volleying the ball back and forth over the net, and perhaps volleyball would be a more descriptive name for the sport. Also a match length was set at 21 points. Also in 1900 Canada was the first foreign country to adopt the game of Volleyball. In 1906 the country of Cuba discovered volleyball thanks to Thanks to a North American army officer named Agusto York who took part in the second military intervention. In 1908 volleyball reached Japan. Hyozo Omori a graduate at Springfield college in the United States who was the first to demonstrate the rules of the game at the YMCA in Tokyo. In 1910 volleyball officially landed in China. Between 1912 and now many of the rules changed and changed again. In 1924 it was demonstrated at the Olympics in Paris under the show of American sports. In 1938 the Chzechs perfected blocking and was officially introduced to the rules. In 1942 William G. Morgan the creator of volleyball died at the age of 68. He felt no jealousy when the sport he created grew and developed. In 1945 the first volleyball postage stamp was released in Romania. In 1947 Egypt was the first Arab and African country to organize a national federation. In 1952 the first womens world championship was held in Moscow and won by the USSR. In 1960 the first World Championship for men was held outside of Europe in Brazil. In 1965 the first world cup was held in Poland and was won by the USSR. In 1973 the first womens world cup was played in Uruguay and was won by the USSR. In 1976 at the Olympics in Montreal Poland won the Mens division and Japan the womens. In 1986 USA won the first mens World Championships. China took the womens Gold. Beach Volleyball was also first recognized. In 1987 the first Beach volleyball world championship was played in Ipanema, Brazil. Ever since a lot of these events volleyball has grown in popularity and is now played world wide and both mens and womens clubs and organizations play at national and international tournaments. At this time in Southern California volleyball is as serious as the winter games in Finland. Both Boys and girls compete year round and the competition is fierce. Not to far behind is the Northern California Volleyball association. The NCVA has put out many of the nations greatest. Many injuries that occur with volleyball run from Bruises to breaks. The most common are ankle or knee injuries since a lot of stop and go and jumping. Often muscles are pulled in the shoulders and back. In volleyball injuries are all too common. Whether its landing wrong or player collision injuries and volleyball players go together like rain and water. Often you may see a girl with bruises all over her knees and elbows but its just from the game or practice she recently had. Volleyball may seem like a less exsausting sport compared to basketball but in Volleyball muscles are constantly stopping and going and movements are very prisice and sharp. A player has to be almost lightning fast and and in deep concentration. .u56a9a47a8308da447cfae5af327a2538 , .u56a9a47a8308da447cfae5af327a2538 .postImageUrl , .u56a9a47a8308da447cfae5af327a2538 .centered-text-area { min-height: 80px; position: relative; } .u56a9a47a8308da447cfae5af327a2538 , .u56a9a47a8308da447cfae5af327a2538:hover , .u56a9a47a8308da447cfae5af327a2538:visited , .u56a9a47a8308da447cfae5af327a2538:active { border:0!important; } .u56a9a47a8308da447cfae5af327a2538 .clearfix:after { content: ""; display: table; clear: both; } .u56a9a47a8308da447cfae5af327a2538 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u56a9a47a8308da447cfae5af327a2538:active , .u56a9a47a8308da447cfae5af327a2538:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u56a9a47a8308da447cfae5af327a2538 .centered-text-area { width: 100%; position: relative ; } .u56a9a47a8308da447cfae5af327a2538 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u56a9a47a8308da447cfae5af327a2538 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u56a9a47a8308da447cfae5af327a2538 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u56a9a47a8308da447cfae5af327a2538:hover .ctaButton { background-color: #34495E!important; } .u56a9a47a8308da447cfae5af327a2538 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u56a9a47a8308da447cfae5af327a2538 .u56a9a47a8308da447cfae5af327a2538-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u56a9a47a8308da447cfae5af327a2538:after { content: ""; display: block; clear: both; } READ: Jesus Analysis Essay Focus and playing smart are the keys to being a successful Volleyball player. Many of the most competitive players work out every day of the week to increase .

Thursday, November 28, 2019

Invasion Of The Zebra Mussels Essays - Dreissenidae,

Invasion Of The Zebra Mussels Invasion of the Zebra Mussels There has been an incursion into the sovereign territory of the United States of America. The Zebra mussel, an animal much akin to the clam, has colonized nearly every hard surface in the Great Lakes area, and many rivers and streams attached to them. These invaders arrived on ships from England, pumped out through the ballast. Zebra mussels are from a different environment (England), thus they are classified as an exotic species. These pesky animals threaten the entire Great Lakes ecosystem. The invasion has created many problems for the local ecosystem. First of all, Zebra mussels take the food for which native species already compete. Each mussel consumes about a liter of different types of plankton. Small fish lose their food, and their numbers dwindle. Big fish no longer have small fish to eat, and the entire food chain is disrupted. Now that the natives don't have enough food to go around, mortality rates are going up and they are starting to die out. Another problem they've created is clogging on industrial units. They reproduce en mass and attach themselves to anything they find, including docks, boat ramps, and waste pipes. All the industries in the area now have to worry about scraping these mini-invaders off. Yet another problem they've created is contaminated drinking water. The intake pipes in Lake Michigan and elsewhere are covered with mussels. Without being removed, they contaminate water and move on to clog up city pipes. Still another problem is their co lonization of rock reefs. With the mussels being several inches deep in places, their waste is poisoning the area and fish that would normally lay their eggs there must look elsewhere for nesting areas. Now natality is down and mortality is up. A final problem they cause is damage to property. By latching onto boats and other floating objects, they can and will damage them. They cause innumerable problems, so now the question has become one of prevention and removal. Several methods are being used to attempt to prevent the mussels from establishing themselves, and to try to reverse the problem. One method being tried is protective coatings on surfaces, such as paints containing TBT or copper have been tried. The problem with this is the paints often erode aluminum and other materials, and some are even illegal. Another method is heat. Zebra mussels are extremely sensitive to heat. They have a 100% mortality rate after 5 hours at 90?, or after only 15 minutes at 104?. The problem with this method is simply the fact that it is hard to apply. A final approach that has been tried is the application of chlorine. The chlorine works well in wells and bilges, but cannot be applied to lakes or streams due to its nature of being toxic to living things. The mussel's history in England is no help, for they have native predators there, diving ducks for example, that help control them. Populations of ducks like these European ducks in the Great Lakes are small , so our situation is quite different from theirs. Some method must be developed to combat these invaders; they are out competing all the native species. They are such a good competitor in the Great Lakes community because they have no natural predators. Nothing eats them! Combined with the fact that they can exist nearly anywhere, this lets them breed and breed and not worry about anything other than breeding and eating, while local populations must concern themselves with escaping predators, finding food, finding shelter, and many other bothers simply to survive. Overall, the Zebra mussels are bad for the Great Lakes biological community. Countless ill effects have been listed, and a single benefit has yet to be listed. They impact everything in the food chain with their negative effects. They eat the bottom of the local food chain, and the top has nothing to eat. They coat everything conceivable. They take up habitats, forcing local populations to look for new territories. Unless this incursion is fought back, the Zebra mussel may well be the cause of the destruction of large sections of the local ecosystem. Nothing nature has produced has the capability to

Sunday, November 24, 2019

The eNotes Blog Happy Birthday, HelenKeller

Happy Birthday, HelenKeller Helen Keller and Charlie Chaplin On this date in 1880, Helen Keller was born. It is well known that she was blind and deaf, but not as well known that Helen had been a normal, healthy, active toddler until she was nineteen months old. It is now speculated that despite her rudimentary diagnosis of acute congestion of the stomach and brain that the child most likely had either contracted meningitis or scarlet fever. The illness robbed Helen not only of her sight and hearing, but also of her ability to acquire language. Helen stayed in her isolated world of darkness and disorientation until she was six years old. Fortunately, her parents were well-to-do and her mother driven to find help. Kate Adams Keller, Helens mother, was not only educated but a tireless advocate (a fact that the famous film The Miracle Worker does not convey at all). Upon reading an essay about the education of another blind and deaf woman in Charles Dickens American Notes, Kate researched the best specialists on the Eastern seaboard.   She then sent her husband with Helen to Baltimore to visit Dr. Julian Chisholm, who put the Kellers in touch with Alexander Graham Bell. Bell recommended that the family seek help from the Perkins School for the Blind. Anne Sullivan, herself visually impaired and only twenty years old, was selected to be Helens teacher.   It was no easy task to pull the frightened and stubborn Helen out of the darkness. Sullivan spelled words into Helens palm until finally the child understood and her world opened wide. For the next forty-nine years, Anne and Helen were inseparable. Helen became far more than competent. Her accomplishments are still awe-inspiring. They include: Twelve published books, including her autobiography, written at age 22, The Story of My Life Helped found the ACLU (American Civil Liberties Union) A suffragist and a pacifist; a steadfast socialist who campaigned against Woodrow Wilson Met every president from Grover Cleavland to Lyndon Johnson Counted Mark Twain, Charlie Chaplin, and Alexander Graham Bell among her closest friends Made thirty-nine trips to Japan (along with Anne Sullivan) An interesting bit of trivia: On one of her late trips to Japan, Helen was presented with an Akita dog as a gift.   The puppy died of distemper, but the Japanese soon sent another. Helen Keller is now credited with introducing the Akita breed to the United States. Given what Helen Keller had to overcome, it should come as no surprise that she when she found her voice, she used it to the fullest. Anyone who thought they would meet a demure woman, simply happy to pass the time, had another thing coming. For example, a newspaper editor, whom Keller had know for some time, once called her socialist activity mistakes sprung out of the manifest limitations of her development.   Keller wasted no time in shooting him down, saying: (N)ow that I have come out for socialism he reminds me and the public that I am blind and deaf and especially liable to error. I must have shrunk in intelligence during the years since I met himOh, ridiculous Brooklyn Eagle! Socially blind and deaf, it defends an intolerable system, a system that is the cause of much of the physical blindness and deafness which we are trying to prevent. In her childhood, Helen had struggled to learn how to communicate at all. As an adult, she realized that there was much more to ones character than just the ability to speak. Character, she argued,   cannot be developed in ease and quiet. Only through experience of trial and suffering can the soul be strengthened, vision cleared, ambition inspired, and success achieved. Happy birthday, Ms. Keller. May we all remember what constitutes character.

Thursday, November 21, 2019

Buyer's Attitude & Marketing Strategies Essay Example | Topics and Well Written Essays - 1250 words

Buyer's Attitude & Marketing Strategies - Essay Example Country of origin (CoO) cues influence the buyer’s purchasing behaviour. This is recognized in the cognitive mediation process. It is based on the argument that beliefs about a product’s features or attributes are directly influenced by the product’s country of origin information. These influenced beliefs mediate changes in attitude toward the product. Strategically speaking, the country of origin cues is used to promote the products of one country in another. Japan literally spent billions of dollars in the United States to overcome the poor image that its products had in the United States after World War II. Although total Japanese success cannot possibly be attributed to successful of country of origin cues, they certainly played an important role. In fact, the cues or their variations are still playing a critical role in Japan’s success in United States Markets. Managing Country of Origin Perception Buyer attitudes toward certain countries can change, and this has important implications for global competitors. Both Japan and South Korea saw their products rise in esteem over a relatively short period of time. Now Japanese products score higher than U.S. or German products in some countries, including China and Saudi Arabia (Onkvisit, 2005). In recent years, a number of countries, including Portugal, Estonia, and Poland, have employed branding experts to help them project a better image. Finland even undertook a campaign to enhance its image as a center of high tech innovation, hoping that a better national image would help its high-tech companies in the U.S market. But countries must realize branding is more than hype, it must be backed by reality. Consequently, major changes in country brand image can take 20 years to achieve (Czinkota, 2007). Firms that suffer from a negative country of origin commonly settle for lower prices to offset perceptions of lower quality. However, there are a number of strategies that can improve buye r perception of the quality of products that suffer from a negative country of origin effect; A negative country of origin bias may be offset by using a channel that distributes already accepted complementary goods. Communication, marketing and persistence can eventually pay off. Production may be moved to a country with a positive country of origin effect. If it’s too difficult, key parts can be sourced from such countries. The country of origin effect does extend further. For example, the stereotyping relates just as much too developed countries (Gilligan,  2004). For example, there are strong associations between countries and the products that they are known for: Italy and pizza and Germany and Machine tools. Overcoming these stereotypes is often the first challenge for international marketers who must prove that their product does not reinforce negative stereotypes. This is particularly important as customers become more knowledgeable (Cateora, 2002). For example, many new car buyers know where their can has been designed and manufactured as well as the country of origin of the brand. Increasing, of course, the MNE’s headquarters, the brands perceived home, the location of product design and places of manufacture may all be in different countries. Many MNE’s such as Nike are marketing, not manufacturing companies and source products from many countries (Muhlbacher,  2006). Their brand becomes the ‘badge of quality’